The Art of the Bait and Switch: How to Get What You Want Without Lying, Cheating or Scamming

Have you ever been a victim of the bait and switch? It’s a scam where someone advertises one product but sells you something different. It’s also known as Switching, Bait-and-Switch, or Bait-and-Change. It’s an old trick that con artists have been using for centuries.

The Buy and Build Strategy: A Step-by-Step Guide

When we think of a traditional franchise business, it’s likely that images of fast food restaurants and car dealerships come to mind. However, the franchise model isn’t exclusive to just one type of industry. Franchising can be a successful strategy for any company looking to expand their operations and grow their business.

Why Diversifying Your Company Is Important in These Challenging Times

Diversifying your company is one way to protect your business in the event of a market downturn. This isn’t just a good idea in general—it’s crucial to your company’s success and longevity. Fortunately, diversifying your business is easier than it sounds. 

Crisis Management: What It Is and How to Handle It

Crisis management is about knowing how to react when something goes wrong. It’s not just about having a plan; it’s also about being able to think fast and make the right decisions in any given situation. The procedures you put in place should be straightforward enough that they can be followed even under stress.

Everything You Need To Know About Sole Proprietorship

If you’re considering starting your own business, it’s important to know your options. There are several different types of businesses you can operate, each with its own set of advantages and disadvantages. Sole proprietorship is one such business structure that doesn’t require you to file any special paperwork or register with the state.

How to Make an Employee Buyout Offer: A Step-by-Step Guide

Let’s face it. Not every employee is going to want to stay with your company forever. Some people may have personal reasons for wanting to leave and start thinking about a different career path, or they might just not be interested in the long-term commitment that comes with working at your organization.